Read the latest news and research findings from Ipsos MORI. Access media resources and information for journalists and programme makers.
Drinking to the Future – growth and evolution of the spirits industry 17 June 2013 The spirits industry is growing strongly – but consumer behaviour is changing, and those that fail to adapt will be left behind, write Harry Carr and Ines Nadal from Ipsos MORI.
Coming to terms with criminality 14 June 2013 According to the Ipsos MORI Issues Index, our concern over crime is at a two decade low. Research Director, Ashley Ames discusses the drivers behind the trend in his latest blog for Total Politics.
My big fat Sponsorship study 13 June 2013 In her latest blog Samira Mohamed looks at how brands are leveraging sponsorship opportunities and basking in the Olympic glory, one year on.
Engagement not electioneering should be the focus in schools 6 June 2013 Providing information for schoolchildren about the independence referendum should focus on encouraging participation if the decline in political engagement among young people is to be reversed
Public perceptions of science and medical research 4 June 2013 Some interesting and valuable findings from the Wellcome Trust Monitor are presented in our latest infographics, which allow us to deliver information in an accessible way and enables our clients to engage with the depth of the topic being depicted.
UKIP’s threat to the Conservative Party 3 June 2013 The threat UKIP pose to any party is difficult to quantify as little is known about just how well they will be able to compete in a national, General Election in 2015. However, UKIP clearly has the potential to be very dangerous to the Conservative Party
The End of the Crisis? The Mood in Europe 30 May 2013 Simon Atkinson on a major new Ipsos/CGI-Publicis survey that shows the emerging effect thet recession has had on public opinion across six European countries.
Key trends in Big Data and the opportunity this provides for the Market Research industry 29 May 2013 Financial Statement blog: Charles Adriaenssens asks how our industry should approach Big Data and incorporate it into its offer.
Microsoft and Sony raise their game 29 May 2013 In his newest blog Tom Cross talks about how console developers have started to adapt to the multi-screen environment and how they might utilise it in the future.
Brand Believers 24 May 2013 Louise Brice, Research Director at Ipsos ASI looks at the pace of product innovation, and how brands need to evolve, adapt and innovate. No mean feat.
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